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Gold Medal Wines
The Gold Medal Wine Club, specializing in mail-order wines from small California vineyards, needed a website that reflected the artisanal quality of the wines they sell. Their previous text-heavy website had been confusing and busy. I rearranged the page to feature smaller "ad spots" which could rotate and keep the site looking fresh, and used images, type and color to reinforce the handcrafted feeling of California's small wineries.
© 1998-2005 kristen johansen. all rights reserved.